Mature Miles IndexGlobal destination rankings
Senior friendly? Don’t just say it. Show it.

Your business welcomes senior guests. Can you prove it?

Mature travellers plan carefully and look for reassurance before they book. An MMI certificate tells them, at a glance, that you’ve thought about what they need.

Committed PartnerMMI2027
Who it’s for

Hotels, restaurants, tours and attractions.

MMI Committed Partner

Individual businesses

For hotels, guesthouses, restaurants and attractions.

  • Businesses aren’t scored, so no ranking pressure
  • You complete the readiness questionnaire
  • Become an MMI Committed Partner, with a window decal and web badge
  • Be listed in our Partner directory
  • Show mature guests they’re welcome
Fees

What it costs, before you begin.

PriorityStandard
Committed Partners (businesses)€95About US$105 · review within 5 working days€80About US$90 · allow at least 10 working days
  • You pay by card when you apply, charged in South African rand on the secure payment page.
  • The fee includes the certificate for the year if the standard is met.
  • A business whose answers fall short of our standard is told straight away and is not charged.
What you receive

Your certificate. Ready for the wall and the window.

It is dated for the year and carries the MMI seal, ready for your wall, your window and your website. Because the year is on it, you may display it for as long as you like.

MMI Committed PartnerFor hotels, restaurants and attractionsSample PDF · Badge · Social image

Sample certificates. Each carries a certificate number and a QR code that anyone can scan to verify it.

How it works

Four steps. No mystery.

Apply online

Tell us about your business. It takes about ten minutes.

Answer the readiness questions

Short, practical questions on access, welcome and comfort, health and safety, and your pledge to senior guests.

Choose your service and pay

€95 (about US$105) for a review within 5 working days, or €80 (about US$90) for a standard review (allow at least 10 working days).

Get your result

If your answers meet our standard, your certificate, window decal and web badge for the year are included, and you are listed in our Partner directory. If they fall short, we tell you straight away and you are not charged.